Senior Consultant
Cognizant
Date: 2 days ago
City: Pune, Maharashtra
Contract type: Full time
Job Summary
Proven ability to enable the activation of connected digital experience through the capture monitoring analysis measurement and prediction of customer data content
Experience in a top tier digital technology supplier interactive marketing consultancy digital agency or marketing services firm with a deep understanding of data
Experience delivering projects which have integrated a number of following capabilities Customer data platform analytical models marketing platform personalization plat
Responsibilities
Proven ability to enable the activation of connected digital experience through the capture monitoring analysis measurement and prediction of customer data content
Experience in a top tier digital technology supplier interactive marketing consultancy digital agency or marketing services firm with a deep understanding of data
Experience delivering projects which have integrated a number of following capabilities Customer data platform analytical models marketing platform personalization platform
Hands on experience with any of the leading CDPs like Adobe Experience Platform Microsoft D365 Customer Insights Salesforce c360 Audiences Reltio ActionIQ
Experience in marketing technology platforms SFMC Adobe Marketing Cloud Oracle Marketing Cloud will be a plus
Knowledge of best practices in different areas of data like MDM data governance data profiling modelling etc
Ability to apply appropriate statistics data modelling methods to derive actionable customer service insights identify opportunities for improvement
Strong understanding of different regulation requirements like PIIGDPRCCPA
Hands on experience with large scale data migration efforts
Outstanding communication skills strong analytical skills and selfstarter with a cando attitude
Proven ability to enable the activation of connected digital experience through the capture monitoring analysis measurement and prediction of customer data content
Experience in a top tier digital technology supplier interactive marketing consultancy digital agency or marketing services firm with a deep understanding of data
Experience delivering projects which have integrated a number of following capabilities Customer data platform analytical models marketing platform personalization plat
Responsibilities
Proven ability to enable the activation of connected digital experience through the capture monitoring analysis measurement and prediction of customer data content
Experience in a top tier digital technology supplier interactive marketing consultancy digital agency or marketing services firm with a deep understanding of data
Experience delivering projects which have integrated a number of following capabilities Customer data platform analytical models marketing platform personalization platform
Hands on experience with any of the leading CDPs like Adobe Experience Platform Microsoft D365 Customer Insights Salesforce c360 Audiences Reltio ActionIQ
Experience in marketing technology platforms SFMC Adobe Marketing Cloud Oracle Marketing Cloud will be a plus
Knowledge of best practices in different areas of data like MDM data governance data profiling modelling etc
Ability to apply appropriate statistics data modelling methods to derive actionable customer service insights identify opportunities for improvement
Strong understanding of different regulation requirements like PIIGDPRCCPA
Hands on experience with large scale data migration efforts
Outstanding communication skills strong analytical skills and selfstarter with a cando attitude
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