Product Marketing Manager

IDFC FIRST Bank


Date: 6 hours ago
City: Mumbai, Maharashtra
Contract type: Full time
Role/ Job Title: Product Marketing Manager

Function/ Department: Marketing

Job Purpose

The role bearer has the responsibility to monitor market trends, analyze competition, and share actionable insights.

Responsibilities

Roles & Responsibilities:

  • Ideate, conceptualize, and execute impactful marketing campaigns for new and existing products.
  • Create content to promote product usage and services across channels- Liaise with product teams and get their inputs to close communications.
  • Liaise with agencies and monitor output closely to ensure the results are in line with the business objectives.
  • Writing, editing & proofreading content for internal and external circulation.
  • Monitoring campaign progress and ideas on improving performance.
  • Timely delivery and execution of projects.
  • Analyse data to understand performance trends.


Educational Qualifications

Graduate: Any

Postgraduate: Any post-graduation

Experience: Minimum 5-10 years of relevant work experience

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